Is Your Sales Funnel Perfectly Designed for a Company in 1990 rather than 2013?

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Buyers buy differently today and if your funnel doesn’t reflect how buyers buy, you’re probably falling behind your competitors. This recorded webinar shows the stages many companies ignore and highlights the negative impact.

How Long is Your Revenue Runway?

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Almost without exception the estimated time to revenue is perceived as being much shorter than it is in reality. The misperception is dangerous. It leads to wildly inaccurate forecasts, wasted budgets, and unnecessary management turnover.

What Really Excites me About Marketing Automation

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What is exciting me about Marketing Automation today (okay, call it 2.0 if you must) is how some solutions are able to reveal the identity of these anonymous majority buyers.