Interim VP Marketing - Web Start-Up
Temporary Director Product Marketing - Computer Manufacturer
Part-Time CMO - Executive Staffing Services
Temporary CMO - Pro Sports Franchise
Part-Time VP Marketing - Testing Services Company
Part-time CMO - Business Consulting Firm
Part-Time VP Marketing - Office Moving Company
Your Part-time CMO to Drive Marketing Performance
Since 2006 Besondy has provided managed marketing management services for SMB companies facing temporary gaps in marketing leadership, or those that can’t justify a full-time marketing executive.
Through the Besondy Interim™ program, Besondy parachutes into your company to fill the role of part-time CMO, part-time VP Marketing, or interim CMO. The period can vary–typically 6-8 months–but it’s not unusual for part-time CMO assignments to run for several years until the company can justify a full-time hire in the position.
Part-time CMO engagements are usually structured to drive a go-to-market initiative, or to improve the revenue contribution of marketing, or to align sales and marketing.
Three Common Initiatives for
a Part Time CMO
Blog Posts about Interim Management Trends
Besondy’s blog contains many posts about the trend in using part-time executives.